Bob Parsons learned his survival lessons through his own life experiences that include being a rifleman in the Marines during Vietnam and founder of three businesses, LeaseAmerica, Parsons Technology and the Go Daddy Group.
He has sixteen rules. Here's a taste.
• Get and stay out of your comfort zone.
• When you're ready to quit, you're closer than you think.
• Focus on what you want to have happen.
• Measure everything of significance