May 15, 2005

The Dead Don't Talk

Because celebrity spokesmen often get into trouble, advertisers like dead people, especially the certainty they won't talk says Truman Taylor. 

That's why Marilyn Monroe earned $7 million last year,  Elvis earned $40 million.  Even Einstein pulled in $1 million last year, appearing in ads for Apple computers, Fuji film and Chrysler cars.

  Elvis, Mm And Einstein

Happy heirs.

Posted by Jill Fallon at May 15, 2005 5:42 AM | Permalink