Legacy MattersDave Freeman, ad executive who co-wrote "100 Things to Do Before You Die," died at 47 after falling and hitting his head at home in Venice.
Published in 1999, "100 Things" was one of the first contemporary books to create a travel agenda based on 100 sites and then market it with a title that reminded mortal readers that time was limited.
The "100 Things" approach later swept the publishing industry, said Neil Teplica, who wrote the book with Freeman.
The title meant "you should live every day like it would be your last, and there's not that many people who do," Teplica told The Times. "It's a credit to Dave -- he didn't have enough days, but he lived them like he should have."
From the Associated Press
This life is a short journey,” the book says. “How can you make sure you fill it with the most fun and that you visit all the coolest places on earth before you pack those bags for the very last time?”
Mr. Freeman’s relatives said that he had visited about half the places on his list, and that either he or Mr. Teplica had been to nearly all of them.